Privacy Policy – Bell Europe Rental Limited

Pursuant to Articles 13 and 14 of EU Regulation 2016/679 (GDPR)
Bell Europe Rental Limited (“Company”, “we”, “our”), as Data Controller, informs users who access the website belleuroperentallimited.com and/or submit a contact form or Facebook/Instagram Lead Ad form about how their personal data is processed.

1. Data Controller

Bell Europe Rental Limited
Registered Office:
PO Box 53A, 49 Effra Road, Unit 53A The Link

London, United Kingdom, SW2 1BZ.
Email: info@belleuroperentallimited.com

2. Categories of Personal Data Processed

2.1 Data voluntarily provided by the user

  • First Name and Last Name

  • Email address

  • Phone number

  • Property information (address, photos, features, availability)

  • Any other information submitted through forms

2.2 Automatically collected data

  • IP address

  • Browser and device information

  • Cookies and analytics tools (Google Analytics, Meta Pixel)

2.3 Data originating from Facebook Lead Ads

When submitting a Meta/Facebook/Instagram lead form, we receive only the information provided by the user (name, email, phone, etc.).

3. Purposes and Legal Basis of Processing

3.1 Managing inquiries and contacts

  • Responding to requests

  • Providing property evaluations

  • Providing information about our property management services
    Legal basis: Performance of pre-contractual measures (Art. 6(1)(b) GDPR)

3.2 Marketing, Remarketing and Retargeting

  • Sending promotional and commercial communications

  • Facebook/Instagram/Google retargeting

  • Creation of Custom Audiences
    Legal basis: User consent (Art. 6(1)(a) GDPR)

3.3 Analytics and Website Optimization

  • Statistical analysis

  • Conversion tracking

  • Improving website and advertising performance
    Legal basis: Legitimate interest (Art. 6(1)(f) GDPR)

4. Methods of Processing

Personal data is processed:

  • Using secure digital systems

  • Only by authorised personnel

  • In compliance with GDPR security measures

5. Data Retention

  • Leads and contact requests: up to 24 months

  • Billing/contractual data: 10 years

  • Marketing data: until consent is withdrawn

6. Data Communication

Data may be shared with the following categories of recipients:

  • Marketing platforms (Meta, Google, etc.)

  • CRM systems

  • Legal and tax consultants

  • Website hosting providers

  • Partner companies involved in property management services

Personal data is never sold to third parties.

7. Transfer of Data Outside the EU

Some providers may process data outside the European Union.
Transfers occur in compliance with the GDPR through Standard Contractual Clauses (SCCs) or equivalent safeguards.

8. User Rights

Users may exercise the following rights at any time:

  • Access their personal data

  • Request rectification

  • Request deletion (right to be forgotten)

  • Restrict processing

  • Object to direct marketing

  • Withdraw consent

Requests: info@belleuroperentallimited.com

9. Cookies and Tracking Tools

The website uses:

  • Google Analytics / GA4

  • Meta Pixel

  • Technical and functional cookies

Users can manage cookies via:

  • The cookie consent banner

  • Browser settings

10. Facebook / Instagram Lead Ads

When a user submits data via a Meta Lead Form:

  • The information is delivered to us securely

  • We contact the user to provide the requested service

  • With consent, data may be used for remarketing campaigns

11. Data Security

We apply appropriate security measures to protect data against:

  • Unauthorized access

  • Loss or alteration

  • Unlawful dissemination

12. Changes to This Privacy Policy

This policy may be updated at any time.
Last updated: 17/11/2025

13. Contact Information

For any privacy request:
📩 info@belleuroperentallimited.com